If you are an iDevice developer or a PR representative for any company making apps (whether gaming or any other type of app it doesn’t matter) I am now offering my services to write press releases for your upcoming app or just-released app.
The rates will depend on the type of press release I am writing (length) and whether the developer will provide all the information we will put together into a nice format. If we have to do additional research and interviews (say of a CEO) I will charge more. The prices are negotiable, so feel free to e-mail me and inquire.
If you e-mail me, I can send you some samples of ones I’ve written. I mostly followed the prmac.com format. Here are recent samples of what I’ve written for a contact:
IntelliVocab 1.5 Released to Improve English Vocabulary Interactively
IntelliVocab for Business Announced
References:
Lana Parker
PR Manager
lana760@gmail.com
Twitter: @VelvetMobile
Maciej Duraj 
I might be interested in your service for the next release of my Virtual Tags iPhone app. If you are interested I amy send you a promo-code for the present version with information about the features of the next one to present.